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What We Do

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C O N S E P T & D E S I G N

The conception phase marks the project’s kick-off.

The goal here is to explore innovative storytelling, creating uniquely compelling multimedia worlds to offer our clients a creative approach for an experience that embodies their message.

Interdisciplinary brainstorming sessions open the door to new creative possibilities, establish the overall framework, and lay the groundwork for the phases and process to come.

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P R O D U C T I ON

The production phase is where the designs come to life and the project’s assets take tangible form. In other words, the project moves from ‘design and planning’ to ‘making and doing’. Individual elements are executed as pieces of the map: drawings, light plots, 2D and 3D animation, interactive content, set and construction, music and etc.

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I N T E G R A T I O N

Integration phase is when the pieces of a project

come together in the space or site where the experience will live.

This phase is where the work of all the departments converges in layers of content, system, and scenography, in an immersive multimedia environment. It is also the phase most full of surprises as the integration team works to take the experience ‘live’.

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O P E R A T I O N

Ensuring the installation runs smoothly. Once an experience has opened, quality control

continues to be a priority. Having a well-trained team of operators on hand to monitor, maintain, and update the project is crucial.

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